Metro Railway, as a part of increasing its Non-Fare Revenue initiative, is going to install digital standees at different Metro stations.
More details:
- Such digital standees will enhance the beauty of Metro Stations.
- Recently, an agreement has been signed between Metro Railway, Kolkata and Millvalley Technologies Limited, a start-up recognised by Government of India in the field of digital signage.
- Such standees are very popular and common in foreign countries. It will be introduced in Metro Railway very shortly.
- Different Corporate Houses will be able to showcase their products and services before Metro commuters in attractive ways through these standees.
- 50 such standees will be installed in different North-South and East-West Metro stations.
Source: Kolkata Metro -Press Release
